FICORA forbids broadcasting of national lottery on YLE channels
Published 14.05.2013The Finnish Communications Regulatory Authority (FICORA) has forbidden the Finnish Broadcasting Company (YLE) from broadcasting on its television channels the national lottery, Lotto, or any other Veikkaus lottery. The decision is based on the Act on Yleisradio Oy, which forbids the broadcasting of advertising and production of sponsored programmes from YLE.
FICORA has investigated the lawfulness of cooperation between YLE and Veikkaus Oy with regard to lottery programmes. According to the Act on Yleisradio Oy, the company must not produce sponsored programmes. Since Veikkaus sponsors the production of lottery programmes, YLE must not, in the future, broadcast the following lottery programmes on its channels: Lotto, Viking Lotto or Eurojackpot.
As of 1 January 2013, FICORA has been responsible for the supervision of the prohibition of advertising and sponsorship concerning YLE. The investigation of the lawfulness of the cooperation agreement between YLE and Veikkaus began immediately at the beginning of the year.
Lotto is a sponsored programme
Sponsorship means the financing or other economic support of programmes which gives the sponsor, Veikkaus in this case, visibility for itself or its products. 'The Lotto lottery clearly involves sponsorship, which is forbidden by the Act on Yleisradio Oy', asserts Petri Makkonen, Deputy Director at FICORA.
In accordance with FICORA's decision, YLE must stop broadcasting lottery programmes in their current form by 30 September. 'Veikkaus Oy will decide how the lottery programmes are broadcast from then on,' says FICORA Director Johanna Juusela.
FICORA's decision (in Finnish)
Presentation at the press conference (in Finnish) [PDF, 419 KB]
Johanna Juusela, Director, tel. +358 40 542 7132
Petri Makkonen, Deputy Director, tel. +358 50 430 0391
Päivi Peltola-Ojala, Head of Broadband and Media Group, tel. +358 40 719 7039
Kalle Varjola, Legal Counsel, tel. +358 40 164 9590